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Consumer Behavior /

Schiffman,Leon G.

Consumer Behavior / Leon G.Schiffman,Joseph Wisenblit and S.Ramesh Kumar - 12th ed. - New Delhi Pearson 2019 - xxix,670p,:

It includes index

ISBN: 9789353069834

Subjects--Personal Names:
Wisenblit,Joseph

Subjects--Topical Terms:
Consumer behavior,Consumer behavior--Mathematical models,Consumer behavior--Econometric modelsConsumer behavior--Social aspects

Dewey Class. No.: 658.8342 SCH

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