Dietrich, Brenda L.

Analytics Across the Enterprise : How IBM Realizes Business Value form Big Data and Analytics - New Delhi Pearson India Education Services Pvt. Ltd. 2014 - xxvii, 192p. : ill. ; 23cm

It includes Appendix, Glossary and Index pages.

This book demystifies the analytics journey by showing how IBM has successfully leveraged analytics across the enterprise, worldwide. Three of IBM's pioneering analytics practitioners share invaluable real-world perspective on what does and doesn't work and how to start or accelerate the readers' own transformation. The book provides an essential framework for becoming a smarter enterprise and shows how IBM has driven value from analytics throughout its business.

9789332538306


Business enterprises--Computer networks; Decision making--Statistical methods; Business intelligence; Decision making; International Business Machines Corporation; Big data

006.312 DIE