TY  - BOOK
AU  - Bovee, Courtland L.
AU  - Thill, John V.
TI  - Business Communication Essentials: Fundamental Skills for the Mobile Digital Social Workplace / 
SN  - 9780134729404
U1  - 651.7 BOV 23rd
PY  - 2019///
CY  - New York, USA
PB  - Pearson Education Inc
KW  - Business communication; Business presentations; Business writing
N1  - It includes bibliographical references and index; For courses in business communications.

Help your students launch their careers with modern communication skills

For the past two decades, business communication has been in a constant flux, with email, web content, social media, and mobile devices changing the rules of the game. Business Communication Essentials: Fundamental Skills for the Mobile-Digital-Social Workplace equips students with the fundamental skills for a career in the modern, mobile workplace. With a balance of basic business English, communication approaches, and the latest technology, the text covers writing, listening, and presentation strategies in a contemporary manner. In the 8th Edition, Bovee and Thill provide numerous exercises, tools, and online resources to prepare students for the new reality of mobile communications, and emerging trends, for a bright start in the business. 
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 Table of Contents

PART I: BUSINESS COMMUNICATION FOUNDATIONS 

1. Professional Communication in Today’s Digital, Social, Mobile World

2. Collaboration, Interpersonal Communication, and Business Etiquette


PART II: THE THREE-STEP WRITING PROCESS

3. Planning Business Messages

4. Writing Business Messages

5. Completing Business Messages


PART III: BRIEF BUSINESS MESSAGES

6. Crafting Messages for Digital Channels

7. Writing Routine and Positive Messages

8. Writing Negative Messages

9. Writing Persuasive Messages


PART IV: LONGER BUSINESS MESSAGES

10. Understanding and Planning Reports and Proposals

11. Writing and Completing Reports and Proposals

12. Developing and Delivering Business Presentation


PART V: EMPLOYMENT MESSAGES AND JOB INTERVIEWS 

13. Building Careers and Writing Resumes

14. Applying and Interviewing for Employment


Appendix A: Format and Layout of Business Documents 

Appendix B: Documentation of Report Sources 

Appendix C: Correction Symbols 

Handbook of Grammar, Mechanics, and Usage 

Answer Key
UR  - https://www.pearson.com/us/higher-education/product/Bovee-Business-Communication-Essentials-Fundamental-Skills-for-the-Mobile-Digital-Social-Workplace-8th-Edition/9780134729404.html
ER  -