TY  - BOOK
AU  - Author: Neven �eric
AU  - Author: Jasenko Ljubica
TI  - Market Research Methods in the Sports Industry
SN  - 9781787541924
PB  - Emerald
KW  - Marketing
UR  - https://www.emerald.com/insight/publication/doi/10.1108/9781787541917
ER  -