TY - BOOK AU - Editor: Betteke van Ruler AU - Editor: Iekje Smit AU - Editor: �yvind Ihlen TI - How Strategic Communication Shapes Value and Innovation in Society SN - 9781787147171 PB - Emerald KW - Marketing UR - https://www.emerald.com/insight/publication/doi/10.1108/S2398-391420172 ER -