Editor: Arch G. Woodside <br/><br/>
"Perspectives on CrossCultural, Ethnographic, Brand Image, Storytelling, Unconscious Needs, and Hospitality Guest Research" 

 -  Emerald  2009 
<br/><br/><label>ISBN: </label>9781849506038 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Tourism & Hospitality Management