TY  - BOOK
AU  - Editor: Alex Rialp�
AU  - Editor: Josep Rialp�
TI  - International Marketing Research
SN  - 9780762313693
PB  - Emerald
KW  - Marketing
UR  - https://www.emerald.com/insight/publication/doi/10.1016/S1474-7979(2006)17
ER  -