TY - BOOK AU - John Stark TI - Product Lifecycle Management (Volume 3): The Executive Summary SN - 978-3-319-72236-8 PB - Springer KW - "Engineering; Engineering Economics, Organization, Logistics, Marketing; Project Management; Engineering Design; Operations Research/Decision Theory; Innovation/Technology Management; Business Strategy/Leadership" UR - http://link.springer.com/openurl?genre=book&isbn=978-3-319-72236-8 ER -