The Future of Intellectual Property / 
edited by Daniel J. Gervais 
 - Cheltenham, UK   Edward Elgar Publishing Limited  2021 
 - xi, 360p. : ill. ; 24cm 
 - ATRIP Intellectual Property Series .
<br/><br/> It includes Index Pages.<br/><br/>Description: <br/>This forward-looking book examines the issue of intellectual property (IP) law reform, considering both the reform of primary IP rights, and the impact of secondary rights on such reforms. It reflects on the distinction between primary and secondary rights, offering new international perspectives on IP reform, and exploring both the intended and unintended consequences of changing primary rights or adding secondary rights.<br/><br/>Featuring contributions from leading scholars from across the globe, the book focuses on four main themes, beginning with an examination of reforms to fundamental aspects of IP. Part II explores the emergence of artificial intelligence and the data on which it relies, offering timely new thinking on the impact of this significant new aspect of IP. Chapters then discuss specific ideas for reform in relation to copyright and trademarks in Part III, and in respect of geographical names and indications in Part IV.<br/><br/>This book will prove crucial reading for scholars and researchers of intellectual property, particularly those working on reform and the effects of technology. It will also be useful for policymakers seeking to understand the potential impacts of new policies and legislation.<br/><br/>Table of Contents:<br/><br/>1 Introduction to the future of intellectual property 1<br/>Daniel J. Gervais<br/><br/>PART I RETHINKING FUNDAMENTALS<br/>2 Intellectual property for humanity: A manifesto 9<br/>Phoebe Li<br/>3 Intellectual property primary and secondary rights in<br/>international law: The case of Mexican Pharmaceutical<br/>Patents and the USMCA 37<br/>Roberto Garza Barbosa<br/>4 Company classification taxonomy and corporate<br/>intellectual property rights owners 55<br/>Janice Denoncourt<br/>5 Defining intellectual property as an investment 80<br/>Emmanuel Kolawole Oke<br/>6 Rights to do, rights to prevent, and an intersected<br/>approach? Lessons from intellectual property, information<br/>control and oil and gas 104<br/>Abbe E.L. Brown<br/><br/>PART II ARTIFICIAL INTELLIGENCE AND DATA<br/>7 AI patents and the self-assembling machine 128<br/>Dan L. Burk<br/>8 Challenges of artificial intelligence to patent law and<br/>copyright law and countermeasures 149<br/>Xiang Yu, Runzhe Zhang, Ben Zhang and Hua Wang<br/>9 Is protection of data through data exclusivity, technological<br/>protection measures or rights management information<br/>actually intellectual property? 168<br/>Margaret Ann Wilkinson<br/>10 The doctrine of sound prediction – a possible tool to<br/>support patenting black box algorithms for personalized<br/>medicine? 191<br/>Helen Yu<br/><br/>PART III RETHINKING COPYRIGHT AND TRADEMARK LAW<br/>11 A data-driven approach to copyright in the age of online platforms 207<br/>Giuseppe Mazziotti<br/>12 The CJEU and the educational exception in Renckhoff :<br/>Permitted to view but not to share? 229<br/>Bukola Faturoti<br/>13 Hyperlinking to copyright works in EU: Finding a weak link 251<br/>Ivana Kunda<br/>14 Modernization of trademark legislation in Mexico: The<br/>case of olfactory and sound marks 272<br/>Guillermo Martínez Cons<br/><br/>PART IV RETHINKING GEOGRAPHICAL NAMES AND<br/>INDICATIONS<br/>15 Rebreeding geographical indications beyond agriculture:<br/>of ‘genotype’ and ‘phenotype’ in territorial products 273<br/>Bernardo Calabrese<br/>16 Brand new IP: ‘country name designation’ – from France<br/>with love 291<br/>Natalie G. S. Corthésy<br/><br/>Index  
<br/><br/><label>ISBN: </label>9781800885332 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Intellectual property
<br/><br/><label>Dewey Class. No.: </label>346.048 GER