TY - BOOK AU - Ariely, Dan. TI - Predictably Irrational: : The Hidden Forces That Shape Our Decisions SN - 9780007368549 U1 - 153.83 ARI 23rd PY - 2008/// CY - London PB - HarperCollins Publishers KW - Consumer behavior​ KW - Consumers​ KW - Decision making​ KW - economics KW - Psychological aspects KW - Reasoning KW - Thought and thinking​ N1 - It includes notes, bibliographical references [255-267] and index pages UR - https://www.amazon.com.be/-/en/Dan-Ariely/dp/0007368542 ER -