TY  - BOOK
AU  - Eyal, Nir
AU  - Hoover, Ryan 
TI  - Hooked : How to Build Habit-Forming Products
SN  - 9780241184837
U1  - 658.575 EYA 23rd Ed.
PY  - 2019///
CY  - UK
PB  - Penguin Life (An Imprint of Penguin Books)
KW  - Consumer behavior; Consumers' preferences; New products
N1  - It includes Index Pages
ER  -