000 00517nam a2200169Ia 4500
008 210311s9999 xx 000 0 und d
020 _a9781787562769
100 _aEditor: Nikolina Koporcic
245 0 _aDeveloping Insights on Branding in the B2B Context
260 _bEmerald
260 _c2018
650 _aMarketing
700 _aEditor: Anna-Greta Nystr�m
700 _aEditor: Maria Ivanova-Gongne
856 _uhttps://www.emerald.com/insight/publication/doi/10.1108/9781787562752
942 _cEBOOK
999 _c30723
_d30723