000 | 00484nam a2200157Ia 4500 | ||
---|---|---|---|
008 | 210311s9999 xx 000 0 und d | ||
020 | _a9780762309504 | ||
100 | _aEditor Charles R. Taylor | ||
245 | 0 | _aNew Directions in International Advertising Research | |
260 | _bEmerald | ||
260 | _c2002 | ||
650 | _aMarketing | ||
700 | _aSeries Editor: S. Tamer Cavusgil | ||
856 | _uhttps://www.emerald.com/insight/publication/doi/10.1016/S1474-7979(2002)12 | ||
942 | _cEBOOK | ||
999 |
_c31806 _d31806 |