| 000 | 00458nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 210311s9999 xx 000 0 und d | ||
| 020 | _a9781786351227 | ||
| 100 | _aEditor Arch G. Woodside | ||
| 245 | 0 | _aImproving the Marriage of Modeling and Theory for Accurate Forecasts of Outcomes | |
| 260 | _bEmerald | ||
| 260 | _c2018 | ||
| 650 | _aMarketing | ||
| 856 | _uhttps://www.emerald.com/insight/publication/doi/10.1108/S1069-0964201825 | ||
| 942 | _cEBOOK | ||
| 999 |
_c32054 _d32054 |
||