000 00469nam a2200145Ia 4500
008 210311s9999 xx 000 0 und d
020 _a9781848556706
100 _aEditor Arch G. Woodside
245 0 _a"BusinessToBusiness Brand Management: Theory, Research and Executivecase Study Exercises"
260 _bEmerald
260 _c2009
650 _aMarketing
856 _uhttps://www.emerald.com/insight/publication/doi/10.1108/S1069-0964(2009)15
942 _cEBOOK
999 _c32708
_d32708