000 00410nam a2200145Ia 4500
008 210311s9999 xx 000 0 und d
020 _a9780765613066
100 _aEditor Naresh K. Malhotra
245 0 _aReview of Marketing Research
260 _bEmerald
260 _c2007
650 _aMarketing
856 _uhttps://www.emerald.com/insight/publication/doi/10.1108/S1548-6435(2007)3
942 _cEBOOK
999 _c32847
_d32847