Business Communication Essentials : Fundamental Skills for the Mobile Digital Social Workplace / Courtland L.Bovee and John V. Thill

It includes bibliographical references and index

For courses in business communications.

Help your students launch their careers with modern communication skills

For the past two decades, business communication has been in a constant flux, with email, web content, social media, and mobile devices changing the rules of the game. Business Communication Essentials: Fundamental Skills for the Mobile-Digital-Social Workplace equips students with the fundamental skills for a career in the modern, mobile workplace. With a balance of basic business English, communication approaches, and the latest technology, the text covers writing, listening, and presentation strategies in a contemporary manner. In the 8th Edition, Bovee and Thill provide numerous exercises, tools, and online resources to prepare students for the new reality of mobile communications, and emerging trends, for a bright start in the business.
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Table of Contents

PART I: BUSINESS COMMUNICATION FOUNDATIONS

1. Professional Communication in Today’s Digital, Social, Mobile World

2. Collaboration, Interpersonal Communication, and Business Etiquette


PART II: THE THREE-STEP WRITING PROCESS

3. Planning Business Messages

4. Writing Business Messages

5. Completing Business Messages


PART III: BRIEF BUSINESS MESSAGES

6. Crafting Messages for Digital Channels

7. Writing Routine and Positive Messages

8. Writing Negative Messages

9. Writing Persuasive Messages


PART IV: LONGER BUSINESS MESSAGES

10. Understanding and Planning Reports and Proposals

11. Writing and Completing Reports and Proposals

12. Developing and Delivering Business Presentation


PART V: EMPLOYMENT MESSAGES AND JOB INTERVIEWS

13. Building Careers and Writing Resumes

14. Applying and Interviewing for Employment


Appendix A: Format and Layout of Business Documents

Appendix B: Documentation of Report Sources

Appendix C: Correction Symbols

Handbook of Grammar, Mechanics, and Usage

Answer Key