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Basic Marketing Research : Customer Insights and Managerial Action / Tom J. Brown, Tracy A. Suter and Gilbert A. Churchill

By: Contributor(s): Material type: TextTextPublication details: New Delhi Cengage Learning India Pvt. Ltd. 2024Edition: 9th EdDescription: xviii, 348p. : ill. ; 28cmISBN:
  • 9789355738608
Subject(s): DDC classification:
  • 23rd Ed. 658.8 BRO
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Item type Current library Collection Call number Materials specified Status Notes Barcode
Reference Book VIT-AP Reference Reference 658.8 BRO (Browse shelf(Opens below)) Paper Back Not for loan MGT 025418
Text Book VIT-AP General Stacks 658.8 BRO (Browse shelf(Opens below)) Paper Back Available MGT 025419
Text Book VIT-AP General Stacks 658.8 BRO (Browse shelf(Opens below)) Paper Back Available MGT 025420

It includes Appendix, Glossary and Index Pages.

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